فهرست:
1- طرح پژوهش.... 2
1-1 مقدمه. 2
1-2 بیان مسئله. 3
1-3 ضرورت و اهمیت تحقیق.. 5
1-4 اهداف پژوهش.... 6
1-5 فرضیههای پژوهش.... 6
1-6 محدوده تحقیق.. 6
1-7 محدودیت‌های تحقیق.. 7
1-8 تعریف واژه‌ها و اصطلاحات.. 7
2- مبانی نظری و پیشینه پژوهش.... 9
2-1 مبانی نظری.. 9
2-2 پیشینه داخلی.. 40
2-3 پیشینه خارجی.. 40
3- روش‌شناسی پژوهش.... 50
3-1 مقدمه. 50
3-2 طرح پژوهش.... 50
3-3 جامعه و نمونه آماری.. 51
3-4 الگوی طرح تحقیق.. 52
3-5 روشهای آماری.. 53
4- تجزیه و تحلیل یافته‌های پژوهش.... 55
4-1 مقدمه. 55
4-2 تجزیه و تحلیل توصیفی و استنباطی یافته‌ها 55
4-2-1 تجزیه و تحلیل توصیفی یافته‌ها 55
4-2-2 تجزیه و تحلیل استنباطی یافته‌ها 57
4-3 یافته‌های جانبی پژوهش.... 61
5- بحث و نتیجه‌گیری.. 63
5-1 بحث و نتیجه‌گیری.. 64
5-1-1 بررسی فرضیه اول.. 64
5-1-2 بررسی فرضیه دوم. 65
5-1-3 بررسی فرضیه سوم. 66
5-2 پیشنهاد برای مدیران 68
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